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Moxie's: Making Magic for a Decade

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Sasha, Phoebe and Bonnie continue to work their magic at the signature crossroads intersection in downtown St. Joseph, and they've managed to convince Monica and her team to celebrate a significant milestone in the central business district — the 10th Anniversary of Moxie's Boutique.

For those who are not aware, Sasha, Phoebe and Bonnie are the three extremely lifelike mannequins who reside day and night in the expansive front window of Moxie's Boutique at the corner of State & Broad Streets downtown — so lifelike that they earned their adopted names very early on in the delightful ten year run of the popular women's fashion shop at the heart of the city.

Monica Bolin is their "boss," or creator, and she's rightfully extremely proud of the decade she has been in business downtown through good times and bad, through tough times and great, through all sorts of ups and downs. She and the team at Moxie's are decidedly up this summer, and loving every minute of it, and they would like to invite long time loyal customers and newcomers alike to join the anniversary celebration. 

It was July 9th, 2006 that Moxie's burst onto the scene in the middle of festivals and events all over downtown. Now, Moxie's is celebrating ten years of offering women the largest designer apparel and accessory selection in the area. Ten years of creating a place that puts the fun back in fashion. Ten years of building relationships with customers who have become friends and ten years of supporting important causes and organizations in the community. Ten years of promoting quality brands Made in the USA — "Because that matters!"

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So…get ready to celebrate those ten years in a major way — with ten days of amazing reasons to stop, shop and save beginning this Friday, July 22nd through Sunday, July 31st. Monica tells me to watch for a storewide progressive event — where they will offer a "Deal of the Day" on accessories, as well as offering the very core of what Moxie's is all about: Apparel. Apparel at discounts of anywhere from 10 to 100-percent off. You read that correctly. The more you buy, the more you will save with each piece purchased bringing another 10-percent off, so every 10th piece in your shopping bag is totally free.

Monica says she's offering that progressive deal "because it's time that every single woman in Berrien County has a little more moxie in her life." She adds, "Now that we offer XS to 3X there's no reason to be left out of the fun!" By the way, the phrase "every single woman" doesn't mean those who are unattached…it means EVERY woman…as in "you can save every single day" during the ten days of the sale. 

Moxie's Boutique has built a solid reputation by capturing the imagination of buyers everywhere in the colorful store filled from one end to the other. You'll find the Moxie's crew in the house daily from 10am until 6pm Monday through Friday and 10 til 5 on Saturdays, except for Sasha, Phoebe and Bonnie. They hold down the fort 24/7 right up front. 

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