kingmediaawards

St. Joe PR Agency Beats Coast-to-Coast Competitors for Elite Award in NYC

kingmediaawards

Just as the quality bias for media in general gravitates to the coasts despite some incredible talent, publications, broadcasts and other forms of communication in Mid-America, so too the public relations nation seems to always favor the “elite” nature of firms anchored to the Atlantic or the Pacific. Reality is that makes the sweet pride soar when victory settles into the Heart of the Midwestern Fruit Belt. Such is the case for our friends from St. Joseph at King Media.

The local marketing and advertising agency has been named the PR News Boutique Firm of the Year, winning one of the highest honors at the PR News Platinum PR Awards. Competing against East and West Coast firms, King Media of St. Joseph and East Lansing has been honored for their commitment to research-based strategy, compelling creative and flawless execution for clients in every industry.

Colleen King is Founder and President of King Media. She says, “Being recognized for the thoughtful, creative work we do for our clients is an incredible honor,” adding, “especially considering the caliber of our competition. It’s proof that our small and mighty firm can compete – and win – on the international stage.”

King Media also won PR News’ Agency Elite Award in the category of Digital/Social Media and earned two honorable mentions from PR News – a Platinum PR Award in the category of Video, and an Agency Elite Award in the category of Integrated Communications. These awards bring King Media to a total of 13 national and international honors since 2015, reflecting the agency’s commitment to growth and innovation.

ADVERTISEMENT
Your content continues below

Three of the four awards recognize King Media’s talent recruitment campaign for Associated General Contractors (AGC) of Michigan. Using a dynamic video as the foundation, King Media executed a robust digital campaign to highlight career opportunities in the skilled construction trades. At the campaign’s close, the results were staggering: nearly 3,000-percent over delivery each on the AdWords and Facebook campaigns, a 30-percent view-through rate on YouTube and a 1,000-percent increase in web traffic, just to name a few. Most compelling, though, was the exponential increase in direct inquires – a 10,400-percent increase in just three months time. You can read the expanded case study by clicking the link below:

https://kingmedianow.com/a-robust-digital-campaign/

King Media was honored alongside major global brands like Bank of America, Pepsi, Microsoft, IBM, Aflac, Fox and more at the PR News Agency Elite/Platinum PR Awards Luncheon in New York City last Friday, September 21, 2018. Colleen tells us, “The biggest honor has been the relationships I’ve developed.” She notes, “King Media is in the business of helping businesses grow, and a win for our clients and a heartfelt ‘thank you’ means more than any award.”

King Media is a full-service marketing, advertising, public relations and digital media agency with a special talent for building brands and executing effective strategies. King Media has two offices – St. Joseph and East Lansing – with a coast-to-coast footprint. Additional services and case studies can be found online at the link below: http://KingMediaNow.com

The PR News Group serves the communications and marketing community at corporations, agencies and nonprofits. The PR News awards programs salute top talent and creativity from all around the world.

The photo accompanying this story on Moody on the Market is courtesy of King Media as taken at the PR News Agency Elite/Platinum PR Awards Luncheon in New York City.